Pivoting During COVID-19: How This Entrepreneur Is Supporting Local Businesses

Kelly Bergeron the creator of Cornwall gift certificates.

This is a time for resilience and ingenuity. Many of us must now adapt, pivot, and find new ways to grow. In this episode of Shopify Masters, we chat with Kelly Bergeron, a resident of Cornwall, Ontario, who, in the face of the COVID-19 pandemic, sprung into action to help small businesses in her area. Bergeron, with support from Cornwall Mayor Bernadette Clement, built an online store selling gift certificates to over 100 local businesses, enabling her community to find and patronize these businesses.

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