The Best Conversion Hacks Are Those That Anticipate Customers’ Needs
Lou Matera wanted to create a nutritional product for young athletes that would help with their training and be a convenient alternative to unhealthy snacks from vending machines. From leaving a comfortable corporate job to convincing manufacturers to take a chance on him, Lou built Youth Sport Nutrition from scratch by diving headfirst into working on the business full time. In this episode of Shopify Masters, Lou Matera shares how he developed a new product by hosting taste tests, gathered sales through in-person events, and fine-tuned digital strategies to achieve the best conversion hacks.
Let's Talk!
Tell us a bit about your idea. We’ll get back to you within one day and plan our next steps.
Thank you for your request. Our sales team will be in touch with you shortly.
Unfortunately your message hasn’t been sent due to server unavailability.
Please send it to info@3iwebexperts.com and let our team know about the issue - we apologise for the inconvenience.
Please send it to info@3iwebexperts.com and let our team know about the issue - we apologise for the inconvenience.